Milwaukee Bar Association
747 North Broadway
Milwaukee, WI 53202
(414) 274-6760

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Intellectual Property: Trademarks 101

February 19, 2019
12:00 PM to 1:30 PM
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Milwaukee Bar Association
747 North Broadway
Milwaukee, WI 53202

Intellectual Property: Trademarks 101

Hillary Wucherer, Quarles & Brady LLP
Heather Stutz, Quarles & Brady LLP

Credit: 1.0 CLE credit to be applied for
Registration & Lunch: 
12:00 - 12:30 PM
 12:30 - 1:30 PM

Location: MBA - 747 North Broadway

This program will cover what trademarks are, why they are important, and how to protect them as part of your client's intellectual property portfolio. Trademark protectability, availability, enforcement, and infringement defenses will also be discussed. You'll get tips on how to distinguish between trademarks and other types of intellectual property, and between formal registration v. common law protection; how to determine trademark protectability and trademark availability; and infringement/likelihood of confusion factors and how to assess a claim of infringement or enforce your client's rights.


$40.00 MBA member

$52.00 MBA member w/lunch

$75.00 Non-member

$87.00 Non-member w/lunch

$0.00 Newly Licensed (within last 5 years)

$12.00 Newly Licensed (within last 5 years) w/ lunch